I started Style Girlfriend to help guys build confidence that comes with becoming the best version of yourself.
That means dressing in a way that makes you feel like a million bucks, taking care of yourself inside and out, and acting with integrity.
Style Girlfriend is a media company that aims to inform and entertain, and ultimately, inspire action from our community.
We believe that guys have a lot to learn from women—not just about clothes, but about healthy communication, self-care, and more. So, head to the blog for resources from Team SG on how to look, feel, and act your best today.
The Mission
At Style Girlfriend, we share female-driven insights into the type of man women want to be with, from how he dresses to how he acts.
When it comes to clothes, we believe style (or even its snootier cousin, “fashion”) is NOT reserved for those with six-pack abs and a black Amex.
The SG community includes guys living in big cities and small towns. Dads with two kids and a mortgage and undergrads getting by on a ramen noodle budget.
What do they all have in common?
They understand that when you look good, you feel good.
And that kind of confidence? Well, it’s contagious.
As for acting right?
It’s a confusing time to be a guy!
We get it.
Masculinity and gender roles are more confusing than ever today. Guys can trust Style Girlfriend to give good advice on how to act around women because we are women!
And we’re not shy about letting you know what we like, and what we definitely don’t.
So, make living with style easier by heading to the blog for free resources on clothes, grooming, personal development, relationships and more.
Our Story
Style Girlfriend started as a favor to a friend.
I was asked to write a weekly column for the website of a recently launched made-to-measure suit business.
And I said yes! But only after calling out my lack of men’s fashion credentials.
Unfazed, the friend told me, “Just write about what you like to see guys wearing…and tell them to wear suits more often!’
That, I decided, I could do.
Turns out, plenty of guys were looking to pull back the curtain on the style secrets to a woman’s heart (hint: fit is king).
Since then, Style Girlfriend has grown to include a whole team of women focused on helping guys level up.
SG has become a go-to destination for guys around the globe seeking not just fashion advice, but lifestyle shortcuts—all from a friendly, female perspective.
Ready to make the “Look Good, Feel Good” connection for yourself? Welcome.
The Community
FRIENDS WITH BENEFITS
Leveling up is about looking, feeling, and acting your best…and you don’t have to go it alone!
Subscribe to the Friends With Benefits community, and get farther, faster in your personal development journey.
📲 Ask questions, join scheduled video chats, and more
⏳ Shop clothes, gear, and accessories that Team SG isn’t sharing anywhere else
✅ Great for connecting with other growth-oriented guys just like you