"I need to update my wardrobe on an affordable budget."

Find Your Style Profile

"I have the essentials but could really use help putting it all together."

Find Your Style Profile

"I want to update my style but don’t know where to start."

Find Your Style Profile

"I'm ready for a work wardrobe that feels more like me."

Find Your Style Profile
Connect virtually with a men's style pro to build a wardrobe you love, starting at $159.

Life is complicated.
Looking good shouldn’t be.


Tell Us What You Want

Looking to update your off-duty style? Want new work outfits for the office? Need to pick out your wedding tux? Share it in the client questionnaire.


Talk Face To (Virtual) Face

You’ll be paired with a member of the Style Girlfriend team for a video chat about your personal style, budget, and more.


Shop Your Plan

Receive a personalized shopping list curated just for you, filled with outfit ideas and styling tips. All you have to do is decide what to buy.

Wardrobe Refresh
Get style inspiration and outfit ideas to spice up your wardrobe, including a 5-piece shopping list.

Get started with a Refresh

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Wardrobe Reboot
Collaborate with Team SG to transform your wardrobe, and receive your 12-piece shopping list.

Get started with a Reboot

More Details >

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Of course you do.

Sign up for monthly dispatches from Team SG, delivered straight to your email. We know everybody can’t sign up for 1-on-1 virtual styling, so we’ve come up with a way to share our stylists’ knowledge with a wider community.

About Style Girlfriend

We got our start as a men’s style blog, the first website for helping guys dress (and live!) with more style from an all-female editorial team.

We’ve seen it all. Short legs and wide shoulders? Champagne taste on ‘The Champagne of Beers’ budget? We’ll put together the right shopping list just for you.

We know the ‘look good, feel good’ connection is real, but you don’t have to get there on your own! Let our team do the work to get you looking and feeling your best.

A new kind of guide for guys.

Consider Style Girlfriend your modern blueprint for how to be the kind of man women want to be around. I started SG to help guys look their best, feel their best, and act their best with advice from the women who want that, too.

Megan Collins, Founder