I started Style Girlfriend to help guys build confidence that comes with feeling like the best version of yourself.
Upgrading on a budget? Subscribe to the Wardrobe Report for 9 shoppable outfit ideas sent straight to your inbox each month.
Ready for more personalized support? Book a Wardrobe Reboot for a 1-on-1 video session with a Team SG stylist.
Of course, leveling up doesn’t end with what you wear, but it is a great place to start. So head to the blog for more tips from our all-female team on how to look, feel, and act your best.
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THE MISSION
At Style Girlfriend, we share female-driven insights into the type of man women want to be with, from how he dresses to how he acts.
When it comes to clothes, we believe style (or even its snootier cousin, “fashion”) is NOT reserved for those with six-pack abs and a black Amex.
The SG community includes guys living in big cities and small towns. Dads with two kids and a mortgage and undergrads getting by on a ramen noodle budget.
What do they all have in common?
They understand that when you look good, you feel good.
And that kind of confidence? Well, it’s contagious.
As for acting right?
It’s a confusing time to be a guy!
We get it.
Masculinity and gender roles are more confusing than ever today. Guys can trust Style Girlfriend to give good advice on how to act around women because we are women!
And we’re not shy about letting you know what we like, and what we definitely don’t.
So, make living with style easier by heading to the blog for free resources on shopping, grooming, personal development, relationships and more.
Want more personalized support?
Upgrading your wardrobe is a great place to start when it comes to boosting your confidence, fast.
Check out premium styling offerings including the Wardrobe Report, a monthly style download with exclusive, shoppable outfits for just a dollar a look, and the Wardrobe Reboot, SG’s 1:1 virtual styling service.
OUR STORY
I started Style Girlfriend as a favor to a friend.
He wanted me to write a blog for the website of his recently launched MTM suit business.
And I said yes! But only after calling out my lack of men’s fashion credentials.
Unfazed, he told me, “Just write about what you like to see guys wearing…and tell them to wear suits more often!’
That, I decided, I could do.
Turns out, plenty of guys were looking to pull back the curtain on the style secrets to a woman’s heart (hint: fit is king).
Since then, Style Girlfriend has grown to include a whole team of women focused on helping guys level up.
And the site has become a go-to destination for guys around the globe seeking not just fashion advice, but lifestyle shortcuts—all from a friendly, female perspective.
Ready to make the “Look Good, Feel Good” connection for yourself? Welcome.
THE 1:1 STYLING SERVICE
Working with a personal stylists is great….and super-expensive.
Subscription services like StitchFix that advertise themselves as “free?”
Yeah, they make money by selling you only the products they carry, always at full price.
The result? Nothing’s ever on sale AND you wind up looking like every other guy who uses the service.
So much for personal style.
Style Girlfriend, on the other hand, offers affordable, virtual personal styling for guys.
Meaning? You receive a personal style plan that’s actually customized to your needs and budget.
We don’t carry clothes to sell to you. Instead, we give you our best advice on what to buy and how to wear it.
Clients know their stylist will search every brand and product the internet has to offer on your behalf—including products on sale or even clearance.
RELATED: Read the Style Girlfriend Manifesto
The result? You walk away with a wardrobe that looks and feels much more personal to your budget, body type, and personal style.
THE MONTHLY STYLE SUBSCRIPTION
THE STYLE GIRLFRIEND WARDROBE REPORT
Never wonder again what’s trendy now, or feel lost about what to wear.
📲 9 stylist-curated outfit ideas delivered to your inbox each month
⏳ Shop your favorite pieces at your convenience for a seamless shopping experience
🎟️ Just $9 a month
✅ Great for exploring new styles and fashion trends on a budget
On a budget? This monthly digital download is your secret style weapon!
For less than ten dollars a month, get stylish, shoppable outfit ideas delivered straight to your inbox.
Shop your favorite pieces or entire looks.
The Wardrobe Report is perfect if you’re…
- New to style and confused about what to add to your wardrobe each season
- Working on leveling up with a limited budget
- Tired of staring blankly at your closet each morning trying to think up new and interesting outfits to wear
- Excited for ongoing, professional style support
GIVING BACK
Style Girlfriend is proud to support Westhab, an organization that works to transform communities by developing quality affordable housing and delivering the services that people and neighborhoods need to thrive.
Learn how you can get involved here.
